Strategy & Consulting

Expertise in Economic Studies

Our ecosystem offers in-depth expertise in economic analysis, covering: 

• Dynamics of emerging markets (Maghreb, Africa, Middle East) 
• Country Risk Assessments 
• Financial sector (banking institutions, insurance, foreign direct investment, cryptocurrencies) 
• Social economy, financial inclusion, and development assistance
• Economic impact studies and public policy evaluation
• Advice on national reforms and analysis for major initiatives such as AfCFTA 
•  

Strengths

• Recognized expertise in policy development and economic studies
• In-depth knowledge of African and Maghreb development organizations and their strategies
• Advanced research and analysis skills, with a focus on trade and African regional integration, as well as private sector development 
• Nuanced understanding of the political, economic, and cultural realities of North Africa and the continent 
• Advanced socio-economic modeling 

Sectoral Prospective Studies and Evolving Methodologies

Sectoral prospective studies project the long-term evolution of key sectors (banking, tourism, textile industry, etc.), providing strategic tools for businesses and governments. They differ from traditional sector analyses by their broad vision, which can extend up to several decades for sectors such as phosphate, oil or aerospace. 

We adopt a methodological transition, abandoning linear analyses for a systemic approach. This new method identifies an ideal target, takes into account internal and external factors, assesses constraints and opportunities, and develops gap analyses to draw transformation paths. Agile and proactive governance is essential to navigate these trajectories. 

Innovative Approaches and Strengths

We go beyond traditional audits and market studies through dynamic models and advanced data analysis, understanding the complexity and interconnectedness of sectoral factors. The use of complex systems theory, big data and AI enriches our simulations and weak signal detection, offering a deep understanding of sectoral dynamics. 

Our strengths include the use of predictive models and machine learning to forecast trends, close collaboration with experts for detailed analysis and the ability to integrate external factors (climate change, technological advances, geopolitical developments) into our scenarios. A multidisciplinary approach merging economics, technology and social sciences ensures a comprehensive and nuanced analysis.

Stratégie d'entreprise

Our business strategy concept is based on an approach that aims for the growth and sustainable success of the organization, structured around three axes:

Three strategic axes

1. Profitability: Seeking to maximize ROI and optimize costs. 
2. Development: Geographic expansion and diversification of offerings, with a focus on innovation. 
3. Sustainability: Creating favorable conditions for the long-term survival of the company.

Key components of the strategy

• Financial strategy: Setting profitability targets over various time horizons, taking into account the company's finances. 
• Development strategy: Planning for multifaceted expansion, including digital, organization and human resources. 
• Sustainability strategy: Studies to ensure the future viability of the company. 

Implementation

We deploy operational transformation plans to implement the chosen strategy, supported by :

• Expert change management for smooth adaptation.
• Advanced analytical tools for strategic evaluation.
• A holistic approach that considers strategic interconnections.
• Close collaboration with stakeholders to achieve buy-in.
• An extensive network of industry experts.

Transformation Plan 

The Transformation Plan that we develop serves as a roadmap for achieving the strategic objectives set by the business strategy, focused on the core business and ambitious goals such as sector share or significant growth in the digital customer base. 

Services and support

• Design of adapted and measurable transformation plans.
• Operational management and program management for strategic implementation.
• Consulting and technical support through our technological centers of excellence.

Our strengths

• Extensive expertise from successful transformations in Europe.
• Proven collaborative techniques for developing transformation plans.
• Distinct methodologies for monitoring ambitious projects.
• Specific tools for decision-making and risk management.
• Rigorous analysis of transformational performance.
• Deep expertise through our centers of excellence for specialized needs.